Twitter – Yay, or nay?
If you ask me, I’d answer with an ardent and full-bodied YAY! But, forget about me. Take it from the co-founder of Twitter himself, Biz Stone.
Stone, along with Jimmy Wales, founder of Wikipedia, was a guest of honor for a Systems and Technology conference held in Tijuana as part of the Tijuana Innovadora 2010 Tecnología y Cultura (Innovative Tijuana, Technology and Culture) mega conference. Tijuana Innovadora is the first conference of its kind, and its main objective is to promote Mexican culture, attract investment and stimulate innovation.
I had the utmost pleasure of listening to Stone’s dynamic and humorous speech on creativity and innovation. Furthermore, I was given the opportunity to ask the micro-blogging mastermind a question. This is exactly what I said:
“Hi Biz, my name is Pauline and I’m a student at San Diego State University. Twitter has done amazing things for me, and I’ve been in a relentless pursuit to try to convince my friends to sign up for Twitter; however, many of them are hesitant. Why do you think this is, and could you tell us, in 140 characters or less, why people should sign up for Twitter.”
Here’s the Q&A in living color:
In short, Stone’s response was “well, first of all, there’s no tax on it, Twitter is not mandatory, but, if you want to help the world, totally pursue it (laughs).”
He said that there are over 90 million tweets coming in every day and that the information contained in those tweets can be relevant to almost anyone on the world. He also said that there is an “immense amount of conversation; people want to listen and people want to respond.”
The main focus of his hour-long speech was about innovation and creativity, and, as Twitter’s creative officer, who better than him to enlighten us?
Here are some points Stone made:
- “It’s not about a triumph of technology. It’s a triumph of humanity.” – And to make it an even stronger statement, in a recent article with the San Diego Union Tribune, Stone said he always wanted to create “a very large network that was indispensable to people’s lives around the world.”
- “Creativity is a renewable resource.” – In short, ideas and creativity can be recycled.
- “Succeed spectacularly. Be ready to fail spectacularly.” After being ridiculed in its beginning stages, the company has grown exponentially and already has 160 million users. Failure to success!
- “We can change the world. Build a business and have fun.” My thoughts: indisputably, Twitter has changed the way the world functions. It has changed the manner in which companies conduct business; it has changed the manner in which news is reported; it has changed the manner in which people connect.
- “Mistakes are opportunities in disguise. Become a mistake artist.” This one in particular was one of my favorites. See failure as a growth opportunity.
Twitter has reinvented and revolutionized globalization. It is an enabler of serendipity and provides tremendous networking opportunities. If you haven’t joined Twitter, you haven’t joined the movement. Make your voice be heard. What are you waiting for?